Event Insight Leave a comment Read more »

Event Insight

Very interesting article in the Financial Review, like this quote the best: “An event, if you get it right, is the purest and best form of brand communication,” says Mark Ritson, an associate professor of marketing at Melbourne Business School. “There’s only so much you…


Happy New Year!! Leave a comment Read more »

Happy New Year!!

Happy New Year from The Main Event! The year has well and truly started off for us, with planning underway for a number of projects, including the RaboDirect Rugby Season and the Melbourne Business Awards. Granted, it was nice to have a short break and…


Busy Times for The Main Event Leave a comment Read more »

Busy Times for The Main Event

Hi All, I do apologise for not having written in a while, the Team at The Main Event have been busy working away on a number of fantastic events over the past few weeks and time has slipped away. As a quick snap shot I…


Secret Keys to International Events 3 Comments Read more »

Secret Keys to International Events

 P.O.P.P Method  ™ Having just returned from 10 days in China and a quick 2 days in Japan, I am excited to be back in The Main Event office to commence the planning and coordination for one of our upcoming projects that will be happening…


What does an Event Manager Do? 1 Comment Read more »

What does an Event Manager Do?

Thanks to all those who read last week’s post and for the emails and comments, I have created a very special “Event Planning Checklist” that I’m sure you will find very useful in what you are planning to create in the future. I will post…


How to run your Event successfully, every time! 3 Comments Read more »

How to run your Event successfully, every time!

Over the last few weeks I have had the pleasure of attending a number of different events, from small networking events to workshops, seminars, business meetings, exhibitions, sporting events, even a webinar, not to mention the events that The Main Event has been involved with.…


Using events to build your business profile Leave a comment Read more »

Using events to build your business profile

Check out this great artical with tips on using events to build your business profile…. http://www.dynamicbusiness.com.au/blogs/using-events-to-build-your-business-profile-four-ways-17042012.html Thanks to Dynamic Business


Why don’t small business owners put on events? 2 Comments Read more »

Why don’t small business owners put on events?

What do you think, why is it that small business owners don’t often promote their services and products in the form of an Events, Launch, Exhibition or even a Celebration to thank their clients and staff? All sound like good ideas right, well let me…


Melbourne's Moomba Leave a comment Read more »

Melbourne’s Moomba

Its that time of year again……… and as always there is lots going on in the beautiful Australian City of Melbourne! The Food & Wine Festival Moomba L’Oréal Melbourne Fashion Festival The Australian Formula 1 Grand Prix Kick off for the AFL & Super Rugby Seasons Melbourne…


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